Heroes or monsters: What's the most compelling story to galvanise climate action?

What is the best way to frame discussions about climate change that will be prove most effective at galvanising the public in support of bold action to tackle global emissions? Is it best to focus on risk, or opportunity? Humans, or animals? Green jobs, or extreme weather? On the prosperity of future generations, or threats to present-day national security? A new paper from think tank IPPR has attempted to tackle this crucial question, noting that the answers are likely to prove crucial to keeping climate action high on the agenda as citizens are distracted by the worst cost-of-living cr...