Fast fashion brands need to focus on ESG solutions

Deep Dive into ESG stewardship

Fast fashion is environmentally unsustainable, using huge amounts of land and water, while producing tonnes of toxic waste and emissions.

From a social point of view, it is functioning with poor working conditions and significant health and safety concerns. It can also reduce poverty by being the only accessible option, whether this is because of price, size inclusivity or other factors. Within the global clothing industry, fast fashion, a term first coined in the 1990s, has proliferated in recent years due to the desire for cheaper fashion with a higher turnover; technology, including the rise of celebrity culture that use social media platforms; and the increasing use of online sales channels.  Because the main goal o...