'The Elon ego has landed': Industry reacts to Musk's 'deeply hostile' Twitter bid

'Opens a battle for control'

Billionaire entrepreneur Elon Musk’s “deeply hostile” offer to buy all of Twitter at $54.20 per share has cast significant uncertainty over the future market prospects for Twitter, according to several industry commentators, who warn that friction between Musk and the firm’s employees is already high, and that his vision for free speech could cast doubt on the social media platform’s corporate governance.

On Thursday 14 April, Musk offered to buy Twitter for $41bn, two weeks after buying a 9% stake in the business to become its largest shareholder. Musk was expected to take a seat on Twitter's board but refrained from doing so, which suggested to investors that a full takeover bid was on the cards for the Tesla founder. Two-thirds of Elon Musk Tesla share sales established prior to Twitter poll But Musk's initial 9% stake in the business was met with hostility from a number of Twitter employees, with one worker tweeting: "Quick question [sic]: If an employee tweeted some of the thin...