S&W's Rosengarten: We are an alternative to managers who have 'lost their way'

Why S&W is 'building not buying'

Smith & Williamson funds head Ed Rosengarten tells Alice Rigby why his business' small size is an advantage during "interesting times" for the asset management industry.

Smith & Williamson's head of funds, Ed Rosengarten, is optimistic about prospects for the business, but he is also realistic. Rather than going head to head with the big fund management players, or even with the growing power of passives, he sees S&W providing complementary offerings. The strategy is understandable. Rosengarten may be backed by one of the oldest names in financial services - the Smith & Williamson brand was created in 1881 - but the company's pooled funds division is still in the early stages of existence. Having originally only made its products available to private ...