Contrarian Investor: Invent a challenge to BRIC and SWAG

CONTRARIAN

It's summer competition time! We have a lovely bottle of wine available for the most intelligent reader who can create an imaginative use of acronyms to sum up an investment opportunity.

Over the last decade we have collectively become enamoured of the idea of cramming a load of individual investment ideas into one easy-to-understand acronym. We have all had quite enough of the term BRIC to last us a lifetime but this brilliant marketing wheeze has spawned a copycat industry that shows no sign of letting up. Personally, I like the implicit humour in SWAG from economist Joe Roseman – silver, wine, art and gold. It is a nice summing up of the alternative investment world, although I cannot say I would buy any of the constituents, except for my own pleasure. HSBC has rec...