Last week software firm Intelliflo put out a note entitled The X Factor and Why You Need It, aimed at advisers.
The report picks away at some key demographic issues and suggests “if more than 50% of your clients are aged 60+ then you need to act swiftly if you plan to have a sustainable long-term business”. To understand the challenge, let us get some jargon out of the way first. In demographic terms, the Baby Boomers are those aged between 50 and 68, Generation X comprises those between 34 and 50, and finally Generation Y is 14 to 34, although this enthusiastically poor bunch is also sometimes entitled the Millennial Generation. You do not need me to remind you the investment industry has hit...
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