Number of investors targeting sustainability on the rise - Research in Finance

Greenwashing is still a major concern

The proportion of clients investing sustainably has increased in the previous 12 months although greenwashing remains a large concern for investors, according to new research revealed by Liontrust.

The research shows 73% of discretionary fund managers (DFMs) and advisers said the proportion of clients investing sustainably had increased in the previous 12 months - up 59% from November 2019. The figures from Research in Finance showed that 78%  expect an increase in their clients investing sustainably in the next 12 months (90% of DFMs and 73% of advisers) against 67% for DFMs and advisers in November 2019, demonstrating how fast demand in the sustainable investment sector was expected to grow. Greenwashing tops investors' concerns around ESG Responses from consumers and priva...