"Everybody has a plan until they get punched in the mouth," boxing legend Mike Tyson once said.
Covid-19 has laid a powerful blow to all of our best-laid plans for 2020. The human tragedy is of course the primary distress and never in my lifetime has the importance of the scientific and medical professions been clearer. As the world has continued to adapt and companies attempt to weather the storm, there are some key factors that have allowed certain businesses to perform under stress which I believe will allow them to come out on top in the future. In a recent interview, Sir Martin Sorrell, the powerful and equally controversial advertising mogul, said that: "Now all bets are ...
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