Young Fundpicker: Welcome to the Q-factor

Ups and downs of quality stocks

clock • 4 min read

Investing in quality as part of a diversified portfolio is much like drafting a dream team of stocks: the resilient, financially sound companies that consistently outperform the competition.

These stocks possess a unique set of attributes that make them stand tall even when the storm clouds gather. Quality stocks are characterised by their underlying fundamental attributes - strong balance sheets, sustainable economic advantages, consistent earnings, stable cash flows, and effective management teams. Quality stocks are tried and tested. They work even when other styles of investing are struggling, due to some key features. These features are scale, brand recognition, patents and distribution advantages. BlackRock CEO Larry Fink drops use of term 'ESG' Take Apple as ...

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